Oh, To Be a Fly on the Wall

The Curmudgeon would have loved to be a fly on the wall in the board room at ARAMARK, the Philadelphia-based provider of institutional food and other services, when its board and senior-level management, sitting around in their $800 suits and with their Ivy League MBA diplomas hanging on the walls behind them, discussed, debated, and finally decided to rebrand their company from its current name, “ARAMARK,” to…

“aramark.”

Once again, corporate America digs deep, plumbs the depths of its creativity, and comes out with an absolutely brilliant, inspired idea.

aramark littleOh, ARAMARK (whoops, make that “Oh, aramark”)!

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